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LashControl Gets Approved for Sale in EU

The product's ingredients have been reviewed and approved by the European Commission.

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By: Jamie Matusow

Editor-in-Chief


 
LashControl mascara has been approved for sale in the EU. Through a strategic partnership with Biorius sprl and ICMAD, the product’s ingredients have been reviewed and approved by the European Commission. 

LashControl is a botanical-enriched, paraben free mascara that is packaged in an innovative tube – if you haven’t seen it yet, it’s the first squeezable mascara bottle that is designed to help users prevent clumps. 

The brand has over 20 patents worldwide for the mascara tube’s squeeze technology – the bottle features a squeezable mid-section, allowing users to fully control product application. Squeezing it tightly causes the wiper to pick up less product, as the brush is removed. Squeeze lightly to apply more product, for a more dramatic look. 

LashControl’s cruelty-free formulation contains Gingko Biloba, Chamomile Flower Extract, Aloe, Keratin, Amino Acids, Aloe Bargadensis Leaf Extract and Ginseng Root Extract.

The packaging is color-coded – the Lengthening and Conditioning Black Mascara ispink; Volumizing and Conditioning ‘2x’ Black Mascara is purple, with a zig-zab brush; ClearCoat Mascara and Brow-fix has a clear squeezable mid-section – and it’s a perfect top coat. 

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